Strategy Lenses · Frameworks
Network Effects & Platforms
Products that get more valuable as more people use them. Direct, two-sided and data network effects, Metcalfe's law and its limits, the cold-start problem, tipping and winner-take-most markets, multi-homing, and how platforms are attacked and defended.
Step 1 of 6 · Overview35 min read ·
Key idea
Prereqs: 7 Powers; Coordination & focal points. Next: Capital allocation like Buffett. Sources: Andrew Chen's *The Cold Start Problem* (2021), Parker, Van Alstyne & Choudary's *Platform Revolution*, a16z's network-effects series, NFX.Next: 1. Types